Friday, April 9, 2010
Assessment of Mark Cosmetics Brands
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Mark Cosmetics is a line of beauty products owned and operated by Avon but aimed at young women and teenagers. The products are formulated for younger skins, the colors are targeted toward a younger demographic and the prices are somewhat lower. For a clear review of Mark's products, including a review of the company itself, keep reading.
Price
Most individual Mark Cosmetics products are priced under $10. Because they're focused on younger women, the company is going for a lower price point. Overall, the out-of-pocket expense is very affordable.
Ease of Use
The majority of Mark products are standard-issue - eye shadows, blush, lip gloss, bronzer, foundation, cleansers and a few bath and body products. They may not be state-of-the-art innovations, but they're simple to use and very straightforward.
Makeup Quality
Despite the low cost, Mark products are comparable to most high-end drugstore brands or lower-end department store brands. Buyers are getting Avon quality, but geared, packaged and priced for a younger customer base.
In particular, their line of skin care products (which are non-comedogenic, fragrance free and oil free) are a great value. The cleanser, toner and moisturizers are all priced under $10, but they've each been featured in Glamour, Seventeen and YM as great buys and desirable products.
The Best and Worst
Next to the skin care products, probably the best find at Mark are the mascaras. Not too goopy, easy to apply and light enough for a teen or young women. They don't run, they don't clump and they're age appropriate. In short, at $7 a pop, they're a great buy.
The products to avoid are the heavy liquid foundations. Most teens and young women simply don't need a heavy foundation - it clogs the pores, covers up their beautiful skin and often causes more problems than it covers. Instead, try the tinted moisturizer, which provides light coverage without weighing young skin down.
The Mark Company
Mark products are sold by independent sales reps, so a lot of your customer service experience is going to depend on the quality of your rep. Many customers also don't like the pressure to buy or start selling the product themselves, so look for a representative who's laid back and comfortable.
Conclusion
In short, Mark Cosmetics are a great buy for their price point, but the sales model can be a big drawback for customers who are either not looking for a personal sales experience or want to be able to simply walk into a store to purchase their product rather than waiting for mail-order.
For great information on beauty & cosmetics - see beautycosmeticstips.com - a popular site providing insights on enhancing your attractiveness - such as Obagi product skin care - brand fragrances - and many more!
Article Source: http://EzineArticles.com/?expert=Trevor_R._Price
Labels: beauty products, mark cosmetics, sales experience
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